Presentation Description  | Speaker Information | Meeting Agenda  | Location | Registration

NOTE--Location for Meeting
Cleveland Park Library, 2nd Floor, Large Meeting Room
3310 Connecticut Avenue, NW, Wash., DC

There's been a lot of discussion about on-demand, short-run, and even ultra-short-run printing. Is it really possible to print 100 books cost effectively? 10 books? What about 1 book? How about books by the chapter or reprints on demand? Can entrepreneurs and consultants make use of this rapidly improving technology as a tool in building their businesses? Ken Chaletzky will take us beyond the advertising hype, telling us a little of the history of digital technology and what current digital technology can and cannot do. He'll share with us information about the true cost of on-demand and short-run printing, including back-end costs of taking and processing orders. 

And what about e-publishing? And e-books? Where can they fit into your plans? Come to this meeting to learn whether the time is right to use print-on-demand or e-publishing technology for your software and training manuals or for that book you've been thinking about. 

Authors and business owners Heidi Swenson and Dirk Johnson will share their own publishing experiences with print on demand and e-books, identifying where costs and savings may be lurking.

Speaker: Ken Chaletzky, president of Copy General, has been involved in many aspects of publishing for more than 20 years. His interest in software and computers led him to become a pioneer in digital typography at Circle Graphics and then in digital printing at Copy General. An in-demand speaker on the topic of digital printing, Ken has also presented tutorials on various software publishing packages and on the learning curve involved in transitioning from one software product to another, such as from Adobe PageMaker to Adobe InDesign.

Copy General Corp. services include copying, finishing, and digital print-on-demand solutions. Headquartered in Sterling, Virginia, it has 28 locations around the world, including four in the Washington, DC, area. It was one of the first two firms in the United States to test the Xerox DocuTech 6180, and it continues to be a pioneer in the field of high-speed digital printing. With compatible systems in its domestic and international locations, including the Xerox DocuColor 2060 digital press, it is able to prepare and proof jobs locally, and then transmit ready-to-print files for printing and distribution around the world. 

Ken Chaletzky may be reached at ken@CopyGeneral.com.

Panelists:

Heidi Swenson, author and president of Digital Division, Inc., a Web site development and training firm, presented on "Web Site Development Software: What's Hot!" at the May 2001 and April 2000 meetings of our Entrepreneurs and Consultants SIG. Since then Heidi somehow found time to add a Master of Art in Visual Information Technologies from George Mason University to her credentials. For more information about Heidi and Digital Division, see our May 2001 SIG meeting announcement:

Heidi Swenson may be reached at heidi@DigitalDivision.com.

Earlier this year, Dirk Johnson, author and owner of ROIWebsites, made a presentation to our E&C SIG on "Make Your Web Site Work: The Return on Investment (ROI) Method." For more information about Dirk (named 1994 Entrepreneur of the Year by the Loudoun County, Virginia, Chamber of Commerce) and his entrepreneurial businesses, see our January 2002 meeting announcement:

Dirk Johnson may be reached at djohnson@ROIWebsites.com.

Agenda

12:50 pm	Check-In
1:00 pm	Welcome & Announcements
1:10 pm	"And You Can Quote Me on That . . . " Tax Updates & Accounting Tips,Jina Etienne, CPA
1:20 pm	Main presentation and panelists: Using Print on Demand and e-Publishing To Build Your Business
3:00 pm	Closing announcements
3:05 pm	Informal queries, conversation, networking

Presentation Description | Speaker Information | Meeting Agenda | Location  | Registration

Location: One-half block south of the Cineplex Odeon Uptown movie theatre on Connecticut Avenue, NW, Washington, DC. (There are many restaurants suitable for pre- or post-meeting gathering/networking/refreshment in the block north of the library.) 

Parking: Very small lot, off Macomb St., to left of library. 

Metrorail--Cleveland Park Station on the Red Line (on Connecticut Avenue, just 1.5 blocks north of meeting site) 

Free and open to all

Several times a year a smaller group (usually about 8 to 12) goes to Nanny O'Brien's (directly across the street from the library at 3319 Connecticut Avenue, NW, 202-686-9189, open 2 pm Saturday to 2 am Sunday) or another local establishment for continued conversation, networking, and refreshment following the meeting. (Participants pay for their own beverages and food.) 

Join us!